In this comprehensive course, we will delve into the fascinating world of market dynamics and explore the factors that influence economic activity. By understanding the intricacies of free market systems and the interplay between demand and supply, you will gain valuable insights that will shape your marketing strategies and decision-making processes.
Business Marketing Course Outline
1. Introduction to Market Systems:
- Definition and characteristics of free market systems.
- Understanding perfect competitive markets: Characteristics and examples.
- Understanding imperfect competitive markets.
2. Demand and Supply in Price Determination:
- Analysing demand: Factors influencing consumer behaviour and their impact on demand.
- Understanding supply: Factors affecting production and supply decisions.
- Equilibrium in the market: How demand and supply interact to determine prices.
3. Factors Influencing Economic Activity:
- Macroeconomic factors: Government policies, fiscal and monetary measures, and their effect on markets.
- Microeconomic factors: Consumer preferences, income levels, and market trends.
- Global economic influences: Understanding international markets and trade dynamics.
4. Market Development and Significance:
- Historical perspective: Tracing the evolution of markets from local to global scales.
- Market structures: Identifying the types of markets and their implications for businesses.
- Significance of efficient markets: Understanding their role in economic growth and stability.
Important Information:
Course Duration: 4 Days.
Target Audience: Business Professionals, Marketing Managers, Entrepreneurs.
Certification: Certification of Attendance.